Marvel Rivals may be about to take a bold leap beyond the multiverse and into uncharted territory, one where brand-new, original characters make their debut. According to a recent update from the studio, NetEase could soon introduce entirely new heroes to the ever-evolving roster of the Marvel-themed hero shooter. And honestly, this could be a game-changing shift for a title that’s already thriving with its seasonal content drops.

Wait, original heroes in a Marvel game?
Yep, you read that right. In an interview shared by MP1st, Marvel Rivals Creative Director Guangyun Chen confirmed that NetEase has the green light to develop original characters for the game. We’re talking about characters made from scratch, not pulled from the comics or films, a complete creative playground for developers.
When asked if the team was already working on an original hero, Chen played his cards close to the chest, simply stating, “stay tuned.”
That might not be a confirmation, but you know how this works, if a studio teases something, there’s probably at least a discussion happening behind closed doors. And if that’s the case, we could be getting our first taste of an all-new Marvel character that doesn’t exist in any of the existing lore. Wild, right?
Seasons stacked with fan service … so far
Since bursting out of the gate in late December 2024, Marvel Rivals has been riding a wave of momentum. The game has built a solid base of daily active users and much of that success can be credited to its steady stream of popular character additions.
The game kicked off strong in Season 1 with the Fantastic Four, then cranked it up in Season 2 by adding Ultron and Emma Frost. Now, we’re in Season 3, which introduced legendary fan-favorites Blade and Phoenix.
With each season delivering household names from the Marvel universe, fans have had plenty to chew on. But with the potential shift to original characters, things could take an even more imaginative turn, and that could be just the spark NetEase needs to take Marvel Rivals to the next level.
Why original characters could be a massive deal
So what’s the big deal about adding original characters to an already stacked game? For starters, it allows NetEase to truly flex its creative muscles. Instead of being confined to existing lore, they get to explore new archetypes, power sets, and backstories tailor-made for the game’s mechanics and world building.

That also means players won’t know what to expect. There’s no roadmap with original heroes: no comic panels to study, no powers to predict. It opens the door to unpredictability, and for a multiplayer title that needs to retain players long-term, that kind of mystery can be pure gold.
Add to this the fact that Marvel Rivals is confirmed to have 10 years of developer support, and it’s clear NetEase has room to innovate outside the Marvel canon. Of course, there are still plenty of iconic characters fans are eager to see — think X-Men, Captain Marvel, and Ghost Rider — so the big question is: do original characters get squeezed in between these legends, or do they launch as full-blown seasonal juggernauts?
A new era for Marvel multiplayer games?
Marvel’s gaming future looks like it’s going long-range. Beyond Marvel Rivals, NetEase is also behind the upcoming Marvel Tokon: Fighting Souls, which is already slated to receive ongoing support into the next generation of consoles. So yeah, it looks like Marvel fans are set to have more multiplayer saga than they can shake a vibranium shield at.
For Marvel Rivals, this move toward original heroes isn’t just a neat side project, it could be a defining evolution for the title. As the hero shooter continues to mature and expand, combining beloved Marvel characters with fresh, unpredictable faces could strike a perfect balance between nostalgia and innovation.

Chen’s “stay tuned” may have been vague, but the writing’s on the wall: NetEase is cooking up something different for Marvel Rivals. Whether it launches this year or next, original characters could reshape the way we approach the game, both as players and as strategists.
Until then, fans can expect more familiar faces to join the battle soon. But keep your eyes peeled: the next big hero might not come from a comic, but straight from the imaginations of the dev team.